6 of the Top 10 Celebrity-Owned Businesses Are Beauty Brands

6 of the Top 10 Celebrity-Owned Businesses Are Beauty Brands

Breaking Down the Top 10 Celebrity-Owned Brands

We’re no strangers to celebrity brands, having seen successes in music and alcohol, among other areas. This time, though, research by Arka has uncovered the 10 most successful celebrity-owned businesses, revealing that a stunning six beauty brands make up the majority of the ranking.

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These beauty brands take the top spots, including Rare Beauty by Selena Gomez (ranked first), followed closely by Rihanna’s Fenty line, which took the fourth overall spot.

What You Need to Know About These Celebrity Brands

While rare beauty does dominate the ranking, another brand worth highlighting is Jessica Alba’s The Honest Co., ranked fifth place. Although Jessica Alba has recently stepped down, the brand has maintained a strong reputation among consumers. Haus Labs by Lady Gaga, R.E.M. Beauty by Ariana Grande, and JLo Beauty also make it to the top 10, leaving no doubt about the fascination with beauty that celebrities command.

In second place we have Beats by Dre, with a whopping revenue exceeding a billion dollars. Even though it might not take the top search spot like Fenty did, there’s no question about the brand’s huge success. Kim Kardashian’s Skims takes the silver medal at number two on the popularity scale, an impressive accomplishment considering its relatability to the common consumer’s daily needs.

From Beauty to Everything Else – What Makes Them Tick

But it isn’t only beauty that garners an audience. Some of these celebrity-owned brands have products that cater to a specific niche, or even bridge the gap across multiple ones. Take L’Objet by Marjorie Gubelmann as an example: a gift and lifestyle company that ranges from luxury furniture to exceptional home decor pieces.

To give you an idea, here’s where other celeb-owned companies rank:

• 6th Place: The Outset by Scarlett Johansson
• 8th Place: R.E.M. Beauty by Ariana Grande
• 19th Place: LolaVie by Jennifer Aniston
• 26th Place: Henry Rose by Michelle Pfeiffer