Natrelle’s New Campaign Features Real Breast Augmentation and Reconstruction Patients

In a world increasingly dominated by AI and tech-driven advertisements, we’re all in need of real-life inspiration and advice more than ever, especially in the world of aesthetic treatments and plastic surgery. While the online resources available today can be a helpful tool for users interested in cosmetic treatments or surgical enhancements, the best way to understand the reality of aesthetic surgery—specifically for breast augmentation and reconstruction patients—is with insight from people who have gone through it themselves.

To help bridge that gap in the plastic surgery world and encourage patients nationwide to take control of their breast surgery journeys, Allergan Aesthetics is launching its revolutionary Faces of Natrelle campaign, which features nine real-life breast augmentation and reconstruction patients who are helping to reshape the breast implant landscape as we know it through their personal, relatable, honest stories.

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Faces of Natrelle: The Campaign Redefining Breast Implants

Over the past several decades, the narrative surrounding plastic surgery and breast implants specifically has largely shifted, but the feeling of anxiety and air of taboo that surrounds the topic to this day is still a large roadblock for women looking to take control of their bodies. Enter Faces of Natrelle: the newest campaign from Allergan Aesthetics that focuses on nine real women who have received Natrelle implants for a variety of different reasons, aimed at destigmatizing the breast implant conversation and empowering women to make the best breast surgery choices for them.

To create an authentic, inspiring campaign, Natrelle hosted an open casting call for women who have received any of its 300 breast implant options from an array of backgrounds to highlight the different lived experiences of breast augmentation and reconstruction patients nationwide. From a former ballerina and breast cancer survivor to a model, aesthetician, elementary school teacher, veterinarian and more, the women who make up the Faces of Natrelle campaign each have a unique experience with either breast augmentation or reconstruction and are passionate about helping other women advocate for themselves.

“Faces of Natrelle is about more than breast implants—it’s about honoring the people behind every decision and every transformation,” said vice president of corporate affairs and customer engagement at Allergan Aesthetics, Nicole Katz, in a press release. “Despite being among the most popular cosmetic and reconstructive surgeries in the U.S., breast procedures are still often misunderstood,” she explains. “We’re proud to spotlight the stories of real women that reflect a growing cultural shift towards transparency and empowerment.” For more on the individual Faces of Natrelle womens’ stories, click here.